Story telling

IPA President Bodour Al Qasimi emphasizes power of storytelling

DUBAI – Books have extraordinary power to change the world and transform us into more empathetic and tolerant people, allowing us to better understand the realities and ambiguities of culture, race, identity, art and history from other points of view.

Delegates to the Global Creative Economy Conference, held in the United Arab Emirates on December 9 at Expo 2020 Dubai, heard this compelling message from Bodour Al Qasimi, president of the International Publishers Association ( IPA).

The conference is a forum for policymakers and industry players to exchange ideas, resolve challenges and identify opportunities within the creative economy.

The final day of the conference was held on the eve of Human Rights Day, and the IPA President’s opening address titled “Embracing Humanity Through Books” emphasized that the freedom to voice our voice in public space is a basic human right – a right that is sometimes denied.

“We all have a role to play in defending this right and in understanding that social peace and justice are only achievable when everyone’s voice is heard,” said Bodour. “At IPA, we take this role very seriously.

“In fact, one of the main reasons the IPA was created 125 years ago was to defend the freedom to publish. Today, the IPA continues to work with publishers around the world to help them claim this right.

She also commended the publishers for their serious efforts to add more inclusiveness and diversity to the world of books. As more and more female and other minority authors are published, they gain a platform to share their voices, experiences and stories.

On the sidelines of the conference, Al Qasimi, who also chairs the Sharjah Entrepreneurship Center (Sheraa), attended the signing of a memorandum of understanding between Sheraa and the UAE Ministry of Culture.

The two sides pledged to work closely together to transform Sharjah and the United Arab Emirates into a global hub for the creative industries, stressing the importance of encouraging and supporting entrepreneurship and the creative industry in the Arab Emirates. United.

Commenting on the signing, Bodour said: “Much has already been done within the emirate of Sharjah to improve our economy and turn it into a creative ecosystem that enables businesses and entrepreneurs to thrive. Going forward, the creativity and insight of entrepreneurs will reshape the global economy, and we are committed to developing a climate where sustainable entrepreneurship is fostered and growth is enabled in globally competitive, high-growth sectors. potential.

“We believe that by signing this MoU with the UAE Ministry of Culture and Youth, Sheraa further underscores this commitment. To build dynamic and adaptive economies, we must work together. ”

Bodour also took the opportunity to congratulate the two winners of the Access Sharjah Challenge – a Sheraa event hosted by the UAE Ministry of Youth and Culture that empowers local creative start-ups and provides platforms to their business ideas.

Finally, she enjoyed a guided tour of the event of the World Conference on the Creative Economy alongside His Excellency Noura bint Mohammed Al Kaabi, Member of the Cabinet of the United Arab Emirates and Minister of Culture and Youth .