The previously announced adaptation of TEG+’s Harold and the Purple Crayon found its writers in Dan Rothenberg (co-artistic director of Pig Iron Theater Company) and Robert Quillen Camp (White on White). The new musical will feature original songs composed by AJR’s Jack and Ryan Met. Demo songs have already been written and recorded, and the book is well on its way. In the adaptation, Harold (once the baby in the classic book) is now a young adult dealing with real-life problems – and learning that he can no longer rely on his magic purple pencil.
Dan and Quill say, “We’ve loved Harold and the Purple Pencil since we were kids. We’re thrilled to have the opportunity to bring real emotional depth to match the wonder and charm of the original story. Ryan and Jack’s music is so steeped in joy, mischief and desire – it will be the perfect conduit for Harold’s inventive spirit.”
AJR’s Jack and Ryan add, “We’re thrilled to be working with Dan and Quill to push the boundaries of what people think a Broadway show can be. Harold and the Purple Crayon was the perfect story to combine our love of quirky pop music, nostalgic for childhood themes and fantastic magical illusions.”
According to Tiwary, “To say I’ve been a lifelong fan of Dan and Quill’s work would be an understatement – I’ve followed them since high school! Dan and Quill have a unique ability to merge the new and the experimental with the infinitely relatable. — just like an AJR song! So I’m really proud to bring together this dream team to bring Harold and the Purple Crayon to the stage. »
Harold and the Purple Crayon is part of a slate of ten new projects TEG+ is developing around high-profile music that includes a Broadway adaptation of Will Eisner’s A Contract With God. In addition to upcoming Broadway projects, TEG+ previously announced the acquisition of film and television rights to adapt the story of The Lazy Susans, an unlikely rock band of suburban moms. TEG+ is in the process of finding a top screenwriter and musician/composer to collaborate with the band. TEG+ is also in development for a limited television series The Fifth Beatle: The Brian Epstein Story. The Fifth Beatle is the only Brian Epstein project, and the only Beatles non-documentary bio project, to have their music/songs secured.
This news follows Vivek J. Tiwarythe recent announcement of an equity investment to launch TEG+, expanding its award-winning work to Tiwary Entertainment Group (Jagged Little Pill, American Idiot). With the recent addition of Jack Leslieas Co-Chair and Head of Film + Television and Elie Landau as COO, TEG+ is poised to make an immediate impact on film and television. The new company TEG+ will be entirely focused on working with top-tier original music, leading established music catalogs, leading musicians and composers – creating narrative entertainment for all forms of media and technology (Stage, Movie, TV, NFT, etc.).
TEG+ investors include industry leaders Primary Wave Music, Nas, Aasif Mandvi, Steve Greenberg, Andrew Rasiej, Reynold D’Silva / Silva Screen among others. Members of the TEG+ Advisory Board include Damien Bazadona (founder of Situation, a premier digital marketing agency), Rob Cavallo (record producer and music executive), Jonathan Daniel (founder of full-service music company CRUSH), Tom Kitt (Broadway orchestrator, arranger and composer), Savan Kotecha (songwriter + producer – Ariana Grande, A directionThe Weeknd), Dave Liu (CEO of Liucrative Endeavors and Chairman of La Mesa Capital), Charlie Lyons (producer and media director), Dr. Charles Platkin (entrepreneur, public health advocate, television host and best-selling author), Stefan Schick (partner at Loeb & Loeb, LLP) and Debbie White (partner at Loeb & Loeb , LLP).