Canon Canada Announces Futures By Canon Creator Lab

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BRAMPTON, ON, July 19, 2021 / PRNewswire / – Canon Canada, Inc., a leader in digital imaging solutions, is delighted to announce its first incubator program for young creators, Futures by Canon Creator Lab. An educational and mentoring program, Futures is designed not only to accelerate the visual storytelling and creative skill set of Canadians aged 18 to 24, but also to provide them with an insight into the creative profession. A diverse panel of experts – including a sports photographer and a videographer Atiba Jefferson, portrait photographer and YouTuber Irene Rudnyk, and filmmaker and photographer Justin wu – select 20 young content creators to participate in the one-year program. The selected group will have exclusive and intimate access to Canon Ambassadors, as well as the network of photographers, vloggers, filmmakers and other industry insiders.

“We are delighted to play a role in the development of from Canada new generation of storytellers and creators with our new Futures program ”, says Brett Gaskell, Senior Director, Customer Experience at Canon Canada. “We have designed a 12-month program that will provide emerging creators, photographers, videographers and filmmakers with a mix of virtual and in-person experiences and exposure to incredible mentors who will inspire and guide our young creators on their journey to building their own. personal brands and start a creative business. It’s an incredible opportunity to tap into our network of experts and provide young creatives with essential first-hand learning across multiple disciplines. “

Future participants will receive technical instructions, practical information and exclusive coaching from the Canon Creator Lab network of professionals. By partnering with mentors who have experienced ups and downs during their professional careers, participants will hopefully avoid some missteps. The program will ensure participants have a comprehensive understanding of their equipment and teach them practical skills such as working with lighting and producing a shoot. Participants will also learn business-related skills such as branding, budgeting, and dealing with rejection and self-doubt. They will gain real world experience by shooting against a brief of Eddie bauer, with the brand’s equipment and accessories. The 20 members of Futures will represent various applications of photography, film and other forms of visual storytelling. By being inspired, motivated and supported by Canon and its Ambassadors, they will get the program with the tools, knowledge and connections to become the creative professionals they aspire to be.

Cannon Canada will also support each creator with their own special Canon gear kit, including the full frame mirrorless camera and versatile EOS R lenses. Canon Canada will send the 20 Futures members to join its three-day in-person Canon Creator Lab retreat, which will connect a range of artists, speakers and creative leaders to Lake Louise in Banff, Alberta., in October 2021.

To be considered for the program, applicants must go through a four-part submission process, including:

  • A brief written description of themselves and their history;
  • A 30-second video elevator pitch;
  • An online Q&A around their brand and their ambitions; and
  • A link to their portfolio and / or created content.

For more details on the application process, visit www.canonfutures.ca. Open applications July 19 and close August 16, 2021, the Futures program starting with September 2021 and crosses July 2022. Successful candidates will be announced September 2, 2021.

About Canon Creator Lab
The goal of the Canon Creator Lab is to help nurture the next generation of creators by providing them with access to materials, training, support, and a community that will expand their skills and knowledge to share their creations with. the world.

About Canon Canada Inc.
Based at Brampton, Ontario, Canon Canada Inc., a wholly owned subsidiary of Canon United States Inc., is a leading provider of consumer and business-to-business digital imaging solutions. Innovation and advanced technology have been essential ingredients of Canon’s success. Canon Canada Inc. is committed to providing the highest level of customer satisfaction and loyalty, providing 100% Canadian service and support for all the products it distributes. Canon Canada Inc. is dedicated to its Kyosei philosophy of social and environmental responsibility.

For more information, please visit canon.ca or follow the company on Facebook, Twitter or Instagram using @CanonCanada.

About Canon United States Inc.
Cannon United States, Inc., is a leading provider of consumer, business-to-business and industrial digital imaging solutions for United States and to Latin America and the Caribbean markets. With about $ 30.4 billion in terms of worldwide revenue, its parent company, Canon Inc. (NYSE: CAJ), is the third largest U.S. patents granted in 2020 † and is one of Fortune magazine’s most admired companies in the world in 2020. Canon United States devotes himself to his Kyosei philosophy of social and environmental responsibility. To stay informed of the latest news from Canon United States, subscribe to the company’s RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA.

Based on weekly patent tally issued by the United States Patent and Trademark Office.

Press / media contact
Business communication
Canon Canada Inc.
[email protected]

SOURCE Canon Canada



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